We're passionate about home-prepared diets for pets.
All iViBlend products are formulated by leading board-certified veterinary nutritionists and rehabilitation specialists Drs. Justin Shmalberg and Joe Wakshlag. They have combined experience creating thousands of fully customized home-prepared diets, and through that work they set out to provide the leading supplements for whole-foods diets — so vets and pet parents have access to well-balanced food.
Learn more about Justin and Joe at ivinutrition.com .
What we believe
Whole foods, made easy
We design supplements that help fresh, home-prepared diets stay balanced — without the guesswork.
Veterinary nutrition expertise
Formulated by board-certified veterinary nutritionists with experience creating thousands of customized diets.
Pets, then pet parents
Carefully sourced ingredients, pleasant flavors, and dosing tailored to the diets your vet designs.
Ready to support your pet's diet?
Talk with your veterinarian, then explore iViBlend and Calgae — the whole-foods supplements built for home-prepared meals.
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